Overview
Heyday by Hootsuite is a conversational AI customer service platform for e-commerce. Covers site chat, social channels, and sales-in-conversation. The tool for DTC brands to turn support into sales.
Details
Overview
Heyday by Hootsuite is a conversational AI customer service and commerce platform for e-commerce brands. It combines site chat, social channels and sales-in-conversation, letting shoppers browse, buy and get support through AI-powered virtual assistants, live chat and video shopping. Used by retailers like Lacoste, Decathlon, Dynamite, Rudsak and Jack & Jones, it helps DTC brands turn support conversations into sales.
Key Features
- AI virtual assistant: retail-trained NLP handles product inquiries, size/fit, shipping and returns without manual configuration; 24/7 with unlimited scalability.
- Omnichannel messaging: Facebook Messenger, Instagram DM, WhatsApp, live chat and web chat in one unified inbox with smart conversation routing and human handoff.
- In-chat commerce: product search and browse via NLP, build a cart directly in chat (Shopify & Prestashop), and complete checkout inside the conversation.
- Real-time catalog sync: recommendations are always in stock and accurately priced.
- Sales attribution: track revenue generated from conversational touchpoints.
- Marketing & retention features: product recommendation quiz, price-drop and back-in-stock notifications, loyalty program, appointment booking, wait-time management, CSAT surveys, order/shipment tracking, email marketing and campaigns, and store locator.
- FAQ automation: order status, shipping and other common queries answered automatically.
- Unified inbox for agents: performance tracking, campaign and chatbot engagement analytics, dynamic cart creation and transcripts.
Pricing
Subscription-based with a 14-day free trial. Pricing is channel-tiered: Starter ~$49/month (Facebook Messenger + web chat), Professional ~$149/month (adds Instagram and WhatsApp), with Enterprise custom pricing for all channels and dedicated support. Some listings quote plans from $99–$499/month depending on volume and channels.
Integrations
- E-commerce: Shopify, Magento, Salesforce Commerce Cloud, Prestashop, Lightspeed, Google Merchant Center
- Third-party search: Klevu, Algolia, Doofinder, Boost Commerce, Reflektion, Spot
- Channels: Facebook Messenger, Instagram, WhatsApp, web/live chat, email
- Via Hootsuite API for custom access
Best For
DTC brands and omnichannel retailers that want to convert customer-service conversations on social and web messaging into completed purchases.
FAQ
What is Heyday by Hootsuite?
A conversational AI customer service and commerce platform that turns messaging conversations (site chat, Messenger, Instagram, WhatsApp) into sales.
Can shoppers buy inside chat?
Yes — NLP product search and in-chat cart building let customers complete checkout inside the conversation.
How much does it cost?
Channel-tiered plans start around $49/month; Enterprise custom pricing available. A 14-day free trial is offered.
Which platforms does it integrate with?
Shopify, Magento, Salesforce Commerce Cloud, Prestashop and more, plus Messenger, Instagram, WhatsApp and live chat.