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Components: URL Slug Skill

Components: URL Slug Skill

When the user wants to create, optimize, or validate URL slugs for content pages. Also use when the user mentions "URL slug," "URL path," "blog URL," "article URL," "short URL," "clean slug," "permalink," "slug optimization," "URL…

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Install command

npx skills add https://github.com/kostja94/marketing-skills --skill url-slug-generator
SkillOpen SourceAll Platforms
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Details

Overview

Components: URL Slug Skill is an open-source Agent Skill from the kostja94/marketing-skills collection (MIT). It teaches AI coding agents focused marketing / SEO workflows so they can produce production-ready guidance instead of generic advice.

Guides creation of SEO-friendly URL slugs for blog posts, articles, and content pages. Research on 11.8M Google results shows shorter URLs tend to rank higher; position #1 URLs average 50–60 characters.

  1. Extract primary keyword from title or target keyword 2. Summarize in 3–5 words (don't copy full title) 3. Remove stop words (the, a, and, or) unless needed for readability 4. Lowercase, hyphenate, validate length < 60 chars 5. Check uniqueness — no duplicate slugs site-wide

Official skill id: url-slug-generator. Source path: skills/components/utility/url-slug.

Key Features

  • U: RL slug: The path segment after the base (e.g., ai-people-search in /blog/ai-people-search)
  • A: pplies to: Blog posts, articles, guides, category pages, product pages
  • C: opy-pasting full title: Summarize instead — long title → short slug
  • A: uto-generated IDs: /post/12847 — always customize
  • T: racking params in slug: UTM, session IDs — use query params separately
  • C: hanging without redirect: Always 301 from old to new slug

How to Use

  1. Use a Skill-compatible agent such as Claude Code, Cursor, or Codex.
  2. Install from the terminal (Node.js required):
npx skills add https://github.com/kostja94/marketing-skills --skill url-slug

Or paste the install prompt from this tool page into your agent and ask it to install for you. 3. Restart / reload the agent so the new Skill is loaded. 4. Invoke the Skill with its slash commands or by asking the agent to run the workflow described in Overview / Key Features. 5. Review outputs before publishing — treat model-generated copy, images, and data as drafts.

Pricing

Plan Billing Price Notes
Open source — Free MIT license; install via npx skills add
Full pack — Free Optional: install the entire marketing-skills repo

No paid tiers. Check the GitHub repository for license and updates.

Best For

Marketers, indie hackers, ecommerce / SaaS founders, and SEO operators who want agents to execute a specific marketing task with structured best practices.

Trigger context from the skill author: When the user wants to create, optimize, or validate URL slugs for content pages. Also use when the user mentions "URL slug," "URL path," "blog URL," "article URL," "short URL," "clean slug," "permalink," "slug optimization," "URL structure," "SEO-friendly URL," "create URL slug," or "SEO slug." For site-wide URL…

FAQ

How do I install this skill?

npx skills add https://github.com/kostja94/marketing-skills --skill url-slug-generator

Or copy the skill folder into .cursor/skills/, .agents/skills/, or .claude/skills/.

Does this skill run code on my machine?

No. Skills in this collection are pure Markdown instructions for agents — no executable payloads.

Can I install only this skill instead of the full pack?

Yes. Prefer --skill url-slug-generator for a single task. Install 2–3 related skills per job rather than the entire library.

Where should I add project context?

Copy templates/project-context.md from the repo into .cursor/ or .claude/ and fill in product, audience, and brand details so outputs stay tailored.