Details
Overview
Platforms: TikTok Skill is an open-source Agent Skill from the kostja94/marketing-skills collection (MIT). It teaches AI coding agents focused marketing / SEO workflows so they can produce production-ready guidance instead of generic advice.
Guides TikTok caption and video script creation. Use for generating publish-ready captions and video specs. Suitable for copy agents, video agents (format, length), and design agents (thumbnail).
This skill enables agents to generate TikTok captions and video scripts. Captions drive SEO, accessibility, and watch time (12-20% increase with captions). 80%+ watch without sound.
Official skill id: tiktok-captions. Source path: skills/platforms/tiktok.
Key Features
- C: ontrast: Strong font/background contrast; 75% watch mute
- A: uto-captions: TikTok's built-in; algorithm rewards; edit for accuracy
- K: eywords: Improve search visibility
- R: eadability: Test on multiple devices
- t: iktok-ads: Paid promotion on TikTok; In-Feed, Spark Ads (boost organic); video specs and captions align with organic content
- i: nfluencer-marketing: TikTok is key influencer platform
How to Use
- Use a Skill-compatible agent such as Claude Code, Cursor, or Codex.
- Install from the terminal (Node.js required):
npx skills add https://github.com/kostja94/marketing-skills --skill tiktok
Or paste the install prompt from this tool page into your agent and ask it to install for you. 3. Restart / reload the agent so the new Skill is loaded. 4. Invoke the Skill with its slash commands or by asking the agent to run the workflow described in Overview / Key Features. 5. Review outputs before publishing — treat model-generated copy, images, and data as drafts.
Pricing
| Plan | Billing | Price | Notes |
|---|---|---|---|
| Open source | — | Free | MIT license; install via npx skills add |
| Full pack | — | Free | Optional: install the entire marketing-skills repo |
No paid tiers. Check the GitHub repository for license and updates.
Best For
Marketers, indie hackers, ecommerce / SaaS founders, and SEO operators who want agents to execute a specific marketing task with structured best practices.
Trigger context from the skill author: When the user wants to create TikTok video captions, scripts, or optimize for TikTok. Also use when the user mentions "TikTok post," "TikTok caption," "TikTok video," "post to TikTok," "TikTok script," "TikTok content," "TikTok copy," "TikTok hashtags," or "TikTok marketing." For TikTok ads, use tiktok-ads.
FAQ
How do I install this skill?
npx skills add https://github.com/kostja94/marketing-skills --skill tiktok-captions
Or copy the skill folder into .cursor/skills/, .agents/skills/, or .claude/skills/.
Does this skill run code on my machine?
No. Skills in this collection are pure Markdown instructions for agents — no executable payloads.
Can I install only this skill instead of the full pack?
Yes. Prefer --skill tiktok-captions for a single task. Install 2–3 related skills per job rather than the entire library.
Where should I add project context?
Copy templates/project-context.md from the repo into .cursor/ or .claude/ and fill in product, audience, and brand details so outputs stay tailored.