Details
Overview
SEO: Multi-Domain Brand Search Skill is an open-source Agent Skill from the kostja94/marketing-skills collection (MIT). It teaches AI coding agents focused marketing / SEO workflows so they can produce production-ready guidance instead of generic advice.
When a company has multiple domains (e.g., company.com and product.ai), ensure the company/main site ranks first for brand queries. Product sites focus on product keywords and do not compete for brand position. See domain-architecture for structure decisions; rebranding-strategy for domain change and migration.
Use Organization schema with subOrganization to define product relationships:
Official skill id: multi-domain-brand-seo. Source path: skills/strategies/commercial/domain/multi-domain-brand-seo.
Key Features
- H: ub does not target Spoke product keywords (e.g., "virtual staging," "AI design tool")
- S: poke does not target Hub brand keywords (Title avoids brand-only; add product description)
- I: nternal links: Hub → Spoke (Products); Spoke → Hub (About, Footer)
- C: onsistency: Same brand name, description, logo across Hub and Spoke
- E: ntity Home: Authoritative About page on Hub as primary reference
- K: nowledge Panel: Claim via Google; suggest updates when available
How to Use
- Use a Skill-compatible agent such as Claude Code, Cursor, or Codex.
- Install from the terminal (Node.js required):
npx skills add https://github.com/kostja94/marketing-skills --skill multi-domain-brand-seo
Or paste the install prompt from this tool page into your agent and ask it to install for you. 3. Restart / reload the agent so the new Skill is loaded. 4. Invoke the Skill with its slash commands or by asking the agent to run the workflow described in Overview / Key Features. 5. Review outputs before publishing — treat model-generated copy, images, and data as drafts.
Pricing
| Plan | Billing | Price | Notes |
|---|---|---|---|
| Open source | — | Free | MIT license; install via npx skills add |
| Full pack | — | Free | Optional: install the entire marketing-skills repo |
No paid tiers. Check the GitHub repository for license and updates.
Best For
Marketers, indie hackers, ecommerce / SaaS founders, and SEO operators who want agents to execute a specific marketing task with structured best practices.
Trigger context from the skill author: When the user wants to optimize brand search for a company with multiple domains (e.g. parent company.com vs product.ai). Ensure the parent/company domain ranks first for brand queries. Also use when the user mentions "brand search," "multi-domain SEO," "company domain first," "parent vs product domain," "hub-spoke…
FAQ
How do I install this skill?
npx skills add https://github.com/kostja94/marketing-skills --skill multi-domain-brand-seo
Or copy the skill folder into .cursor/skills/, .agents/skills/, or .claude/skills/.
Does this skill run code on my machine?
No. Skills in this collection are pure Markdown instructions for agents — no executable payloads.
Can I install only this skill instead of the full pack?
Yes. Prefer --skill multi-domain-brand-seo for a single task. Install 2–3 related skills per job rather than the entire library.
Where should I add project context?
Copy templates/project-context.md from the repo into .cursor/ or .claude/ and fill in product, audience, and brand details so outputs stay tailored.