Details
Overview
SEO Content: Content Optimization Skill is an open-source Agent Skill from the kostja94/marketing-skills collection (MIT). It teaches AI coding agents focused marketing / SEO workflows so they can produce production-ready guidance instead of generic advice.
Guides on-page content optimization: word count, heading keywords, keyword density vs stuffing, multimedia, tables, and lists. Complements heading-structure (structure) and content-strategy (planning).
Identify: 1. Content type: Article, guide, listicle, pillar, news 2. Target keyword: Primary and secondary 3. Competitors: Top 10 average length and structure — see competitor-research
Official skill id: content-optimization. Source path: skills/seo/content/content-optimization.
Key Features
- W: ord count: For articles, see article-content (word count by type). This skill covers generic content length strategy.
- H: 2 keywords: Placement, quantity, variation
- K: eyword density vs stuffing: Natural use; avoid manipulation
- M: ultimedia: Images, tables, lists, video for structure and Featured Snippets. See featured-snippet for snippet-specific optimization; video-optimization for video SEO.
- P: rimary keyword: Include naturally in at least one H2 when relevant
- R: elated keywords: Use LSI and long-tail in other H2s for topical coverage
How to Use
- Use a Skill-compatible agent such as Claude Code, Cursor, or Codex.
- Install from the terminal (Node.js required):
npx skills add https://github.com/kostja94/marketing-skills --skill content-optimization
Or paste the install prompt from this tool page into your agent and ask it to install for you. 3. Restart / reload the agent so the new Skill is loaded. 4. Invoke the Skill with its slash commands or by asking the agent to run the workflow described in Overview / Key Features. 5. Review outputs before publishing — treat model-generated copy, images, and data as drafts.
Pricing
| Plan | Billing | Price | Notes |
|---|---|---|---|
| Open source | — | Free | MIT license; install via npx skills add |
| Full pack | — | Free | Optional: install the entire marketing-skills repo |
No paid tiers. Check the GitHub repository for license and updates.
Best For
Marketers, indie hackers, ecommerce / SaaS founders, and SEO operators who want agents to execute a specific marketing task with structured best practices.
Trigger context from the skill author: When the user wants to optimize content for SEO—word count, H2 keywords, keyword density, multimedia, tables, lists. Also use when the user mentions "content length," "word count," "keyword stuffing," "H2 keywords," "keyword density," "tables," "bullet points," or "content structure." For keywords, use…
FAQ
How do I install this skill?
npx skills add https://github.com/kostja94/marketing-skills --skill content-optimization
Or copy the skill folder into .cursor/skills/, .agents/skills/, or .claude/skills/.
Does this skill run code on my machine?
No. Skills in this collection are pure Markdown instructions for agents — no executable payloads.
Can I install only this skill instead of the full pack?
Yes. Prefer --skill content-optimization for a single task. Install 2–3 related skills per job rather than the entire library.
Where should I add project context?
Copy templates/project-context.md from the repo into .cursor/ or .claude/ and fill in product, audience, and brand details so outputs stay tailored.