Details
Overview
Strategy: Brand Protection Skill is an open-source Agent Skill from the kostja94/marketing-skills collection (MIT). It teaches AI coding agents focused marketing / SEO workflows so they can produce production-ready guidance instead of generic advice.
Guides discovery, reporting, and prevention of brand impersonation—fake websites, phishing sites, trademark infringement, and domain squatting. See domain-selection for defensive domain registration; trust-badges for official site verification signals; about-page for identity declaration.
Identify: 1. Impersonation type: Fake website, phishing, trademark misuse, domain squatting 2. Evidence available: Screenshots, URLs, WHOIS, hosting info 3. Legal assets: Registered trademark, copyright ownership 4. Impact: Traffic interception (fake site ranks for brand queries)? Payment fraud (users pay on fake site, then contact official support)?
Official skill id: brand-protection. Source path: skills/strategies/brand/brand-protection.
Key Features
- R: egister brand+ai, brand+app, brand+official, etc. See domain-selection for defensive registration.
- R: edirect variants to main domain; do not deploy separate sites.
- H: omepage (above fold or hero)
- S: ign-in / Sign-up pages
- P: ricing / Payment pages: "Only pay at [official-domain]. Do not enter payment on other domains."
- F: ooter: "© [Brand]. Official site: [domain]"
How to Use
- Use a Skill-compatible agent such as Claude Code, Cursor, or Codex.
- Install from the terminal (Node.js required):
npx skills add https://github.com/kostja94/marketing-skills --skill brand-protection
Or paste the install prompt from this tool page into your agent and ask it to install for you. 3. Restart / reload the agent so the new Skill is loaded. 4. Invoke the Skill with its slash commands or by asking the agent to run the workflow described in Overview / Key Features. 5. Review outputs before publishing — treat model-generated copy, images, and data as drafts.
Pricing
| Plan | Billing | Price | Notes |
|---|---|---|---|
| Open source | — | Free | MIT license; install via npx skills add |
| Full pack | — | Free | Optional: install the entire marketing-skills repo |
No paid tiers. Check the GitHub repository for license and updates.
Best For
Marketers, indie hackers, ecommerce / SaaS founders, and SEO operators who want agents to execute a specific marketing task with structured best practices.
Trigger context from the skill author: When the user faces brand impersonation, fake websites, phishing sites, or trademark infringement. Also use when the user mentions "fake site," "impersonation," "phishing site," "trademark infringement," "domain squatting," or "brand abuse." For monitoring, use brand-monitoring.
FAQ
How do I install this skill?
npx skills add https://github.com/kostja94/marketing-skills --skill brand-protection
Or copy the skill folder into .cursor/skills/, .agents/skills/, or .claude/skills/.
Does this skill run code on my machine?
No. Skills in this collection are pure Markdown instructions for agents — no executable payloads.
Can I install only this skill instead of the full pack?
Yes. Prefer --skill brand-protection for a single task. Install 2–3 related skills per job rather than the entire library.
Where should I add project context?
Copy templates/project-context.md from the repo into .cursor/ or .claude/ and fill in product, audience, and brand details so outputs stay tailored.