Details
Overview
Pages: About Skill is an open-source Agent Skill from the kostja94/marketing-skills collection (MIT). It teaches AI coding agents focused marketing / SEO workflows so they can produce production-ready guidance instead of generic advice.
Guides About page content, structure, and trust-building for company websites.
Identify: 1. Audience: Job seekers, buyers, partners, press 2. Key message: Mission, values, differentiation 3. Proof points: Awards, metrics, testimonials
Official skill id: about-page-generator. Source path: skills/pages/brand/about.
Key Features
- T: ell a story: Convey who you are and why you're different—not just facts. See branding for origin story, hero's journey, narrative arc.
- C: ustomer-focused: Frame around what you solve for customers, not self-promotion
- B: uild trust: Social links, testimonials, contact details, certifications
- V: isible placement: About in main nav, not buried in footer
- A: boutPage schema: Use on About page—describes page content (headline, description, author, about). Helps search engines understand this page's purpose.
- O: rganization schema: Place on homepage or root layout, not About. Organization is entity-level (brand that owns the site); AboutPage is page-level. See schema-markup for placement.
How to Use
- Use a Skill-compatible agent such as Claude Code, Cursor, or Codex.
- Install from the terminal (Node.js required):
npx skills add https://github.com/kostja94/marketing-skills --skill about
Or paste the install prompt from this tool page into your agent and ask it to install for you. 3. Restart / reload the agent so the new Skill is loaded. 4. Invoke the Skill with its slash commands or by asking the agent to run the workflow described in Overview / Key Features. 5. Review outputs before publishing — treat model-generated copy, images, and data as drafts.
Pricing
| Plan | Billing | Price | Notes |
|---|---|---|---|
| Open source | — | Free | MIT license; install via npx skills add |
| Full pack | — | Free | Optional: install the entire marketing-skills repo |
No paid tiers. Check the GitHub repository for license and updates.
Best For
Marketers, indie hackers, ecommerce / SaaS founders, and SEO operators who want agents to execute a specific marketing task with structured best practices.
Trigger context from the skill author: When the user wants to create, optimize, or audit About page content. Also use when the user mentions "about page," "about us," "company story," "our team," "about section," "company overview," "brand story," "team page," or "who we are." For sitewide page planning, use website-structure.
FAQ
How do I install this skill?
npx skills add https://github.com/kostja94/marketing-skills --skill about-page-generator
Or copy the skill folder into .cursor/skills/, .agents/skills/, or .claude/skills/.
Does this skill run code on my machine?
No. Skills in this collection are pure Markdown instructions for agents — no executable payloads.
Can I install only this skill instead of the full pack?
Yes. Prefer --skill about-page-generator for a single task. Install 2–3 related skills per job rather than the entire library.
Where should I add project context?
Copy templates/project-context.md from the repo into .cursor/ or .claude/ and fill in product, audience, and brand details so outputs stay tailored.