About Nosto

Nosto is a Helsinki-born, AI-powered personalization platform used by 2,500+ brands across Shopify, BigCommerce, Salesforce Commerce Cloud and Magento. Its Commerce Experience Platform (CXP) replaces static product and category pages with shopper-specific experiences — spanning product recommendations, personalized search, category merchandising, behavioral segmentation, A/B testing and AI-generated onsite content. It is rated 4.8 on the Shopify App Store, 4.6 on G2, with an average reported ROI of 15x, and is a common mid-market pick for fashion, home and specialty DTC brands in the $10M–$100M GMV range.

Pricing

Check the official site for current plans and pricing.

Key features

Product Experience Cloud:: Personalized Search (AI search launched late 2024, competing with Searchanise/Klevu), Category Merchandising (smart rules on product performance, attributes and shopper pref
Content Experience Cloud:: A/B and multivariate testing, content personalization, behavioral pop-ups and shoppable UGC.
experience.AI™:: the neural core unifying a real-time data engine, predictive/semantic/visual/generative AI, business intelligence dashboards and dynamic targeting — intent-rich commerce data captured
Huginn (agentic commerce):: Nosto's built-in central AI agent that runs 24/7, analyzing commerce data to uncover revenue opportunities, suggest high-value segments and bundles, generate copy and recom
Integrations:: Shopify (incl. Plus), BigCommerce, Salesforce, Magento, checkout, Shopify Flow, Attentive, Klaviyo, LoyaltyLion, Tapcart, Yotpo and 100s more via open APIs.

Pros & cons

Pros

: Personalized Search (AI search launched late 2024, competing with Searchanise/Klevu), Category Merchandising (smart ru
: A/B and multivariate testing, content personalization, behavioral pop-ups and shoppable UGC.
: the neural core unifying a real-time data engine, predictive/semantic/visual/generative AI, business intelligence dash

Cons

Confirm plan limits and feature gates on the official pricing page
Best results usually need correct setup and ongoing optimization

Nosto FAQ

What does Nosto do?

It personalizes the entire commerce experience — product recommendations, AI site search, category merchandising, content/pop-ups, A/B testing and personalized email — using real-time behavioral data and predictive AI.

Pairs well with Nosto

Complementary tools sellers often run alongside it.

PixPix

Freemium

SaaS

PixPix is an AI visual creation platform for cross-border e-commerce: AI images, videos, product shots, A+ detail pages, and trend remixing.

3wanai

Freemium

SaaS

3wanai is an AI commerce design platform for e-commerce teams, turning product photos into AI-generated main images, detail pages, SKU scene swaps, batch renders, and video reference workflows. Supports Sanwantu 2, Nano Banana 2 / Pro models.