About Midjourney
Midjourney is a subscription AI image generation platform (now on the web and via Discord) that produces high-quality artistic and photorealistic images from natural-language prompts. It offers text-to-image, image-to-image, stylization, inpainting/outpainting editing, upscaling and native image-to-video. As of 2026 the default model is V8.1.
Pricing
From $10/mo
Key features
- Text-to-image:: natural-language prompts produce a set of options you can upscale, vary or edit.
- Web editor:: repaint (inpainting), outpainting, layers and vary-region controls — full workflow without Discord.
- Style control:: Style References (--sref), Style Creator, Moodboards and Omni Reference for consistent, reusable aesthetics and character consistency.
- Personalization:: learns your aesthetic preferences from image ratings to bias future generations.
- Fast/Relax/Turbo GPU modes:: Fast spends monthly GPU hours instantly; Relax (Standard+) is unlimited but queued; Turbo up to 4x faster at 2x cost.
Pros & cons
Pros
- High aesthetic quality for concepts and campaigns
- Strong community and prompting culture
- Great for moodboards and ad creative exploration
Cons
- Not a product-photography pipeline by itself
- Discord-centric workflow can feel awkward for some teams
Integrations
- Web app (midjourney.com) and Discord
- No public API; no mobile app
Midjourney FAQ
Is Midjourney free?
No — the free trial was discontinued. Basic starts at $10/month (~200 fast images, no Relax/Stealth).
Pairs well with Midjourney
Complementary tools sellers often run alongside it.