Microsoft Copilot

Overview

Microsoft Copilot is Microsoft's AI assistant, powered by large language models from OpenGPT (GPT) and Microsoft's own models. It's available across Microsoft 365 apps, the web, Windows and Edge, giving ecommerce operators an AI assistant baked into the productivity tools they already use.

Key Features

• Microsoft 365 integration: draft emails in Outlook, build reports in Excel, summarize meetings in Teams — without leaving the app.
• Web chat at copilot.microsoft.com: conversational interface with image generation in some experiences.
• Copilot for ecommerce and retail: pre-built scenarios for product descriptions, customer communications and merchandising.
• Image generation: Microsoft Designer integration for ad creative and product mockups.
• Enterprise controls: data residency, identity and permission integration via Entra ID (Azure AD).

Pricing

Free tier available at copilot.microsoft.com. Microsoft 365 Copilot is an add-on license per user per month, on top of a qualifying Microsoft 365 plan. Enterprise and Frontier-tier models billed via Azure. Pricing varies; check the official site for current plans.

Integrations

• Microsoft 365 (Outlook, Word, Excel, PowerPoint, Teams)
• Microsoft Edge browser sidebar
• Windows 11 system assistant
• Microsoft Dynamics 365 (commerce / customer service) via Copilot Studio

Best For

Ecommerce teams already on Microsoft 365 who want AI drafting, summarization and analysis built into Outlook, Excel and Teams. Also useful as a general web AI for ecommerce operators in the Microsoft ecosystem.

FAQ

Is Copilot included in Microsoft 365?

Free Copilot access is available on the web. The Microsoft 365 Copilot add-on (with deep integration into Office apps) requires a separate paid license per user.

Can I use Copilot for product copy and ads?

Yes — Copilot in Word and Outlook drafts well-structured copy, and Designer handles image creative. Always review AI output before publishing.